Graduate Diploma in Digital Marketing and Gamification
Influence & Engage Consumers On An Emotional Level
Graduate Diploma in Digital Marketing and Gamification
Awarded by Aventis School of Management
Overview
Whether you are a recent graduate, working professional looking for a career change or an accomplished marketer, this programme will provide you with the knowledge and skills to advance your career.
The programme is designed to provide candidates with a comprehensive examination of tactics and strategies across social media, search engine marketing, web analytics, gamification, email marketing and video creation.
6 Months Part Time
Weekday Classes
4 Modules
Programme Structure
In the digital era where traditional marketing is passing the torch to online content, marketers today must be well versed in the different digital platforms. This programme aims to equip you with the critical skills to apply exciting new technologies and measure with sophisticated analytics.
Syllabus
Aims to demystify the use of data in marketing and help you realise the power of visualising data for effective decision making.
Earn powerful tips and techniques used by the professionals from multinational companies and leading digital agencies.
Gamified marketing strategies are rapidly becoming the standard practice for driving brand engagement and fostering consumer loyalty through reward programmes.
Learn how to how companies successfully transform their marketing strategy through customer centric innovation.
Assessment
This is 100% coursework based programme.
Delivery Structure
This programme is broken down into manageable, four weekly sessions per module over Zoom, designed to accelerate your learning process through diverse learning activities. Participants will have access to online materials throughout the 6 months.
Career
After studying this Graduate Diploma, you would be able to have a chance to pursue a rewarding career as a (but not limited to):
- Ecommerce Associate
- Ecommerce Manager
- Digital Marketing Specialist
- Digital Marketing Strategist
- Digital Marketing Planner
Admission Criteria
Participants are expected to contribute to the class learning experiences in a cohort and peer learning environment. You will be assessed based on experience, aptitude, potential and managerial skills.
At least 21 years old
A Diploma in any course (minimum of 5 years relevant work experience).
Mature Candidates (at least 30 years old) with minimum 8 years of working experience.
Enquiries
If you have any questions, do not hesitate to contact us at 9125 7394.