Graduate Diploma in Digital Marketing and Gamification
Influence & Engage Consumers On An Emotional Level
Graduate Diploma in Digital Marketing and Gamification
Awarded by Aventis School of Management
Overview
Whether you are a recent graduate, working professional looking for a career change or an accomplished marketer, this programme will provide you with the knowledge and skills to advance your career.
The programme is designed to provide candidates with a comprehensive examination of tactics and strategies across social media, search engine marketing, web analytics, gamification, email marketing and video creation.
6 Months Part Time
Weekday Classes
4 Modules
Programme Structure
In the digital era where traditional marketing is passing the torch to online content, marketers today must be well versed in the different digital platforms. This programme aims to equip you with the critical skills to apply exciting new technologies and measure with sophisticated analytics.
Syllabus
Aims to demystify the use of data in marketing and help you realise the power of visualising data for effective decision making.
Earn powerful tips and techniques used by the professionals from multinational companies and leading digital agencies.
Gamified marketing strategies are rapidly becoming the standard practice for driving brand engagement and fostering consumer loyalty through reward programmes.
Learn how to how companies successfully transform their marketing strategy through customer centric innovation.
Assessment
This is 100% coursework based programme.
Delivery Structure
This programme is broken down into manageable, four weekly sessions per module over Zoom, designed to accelerate your learning process through diverse learning activities. Participants will have access to online materials throughout the 6 months.Â
Faculty
Master of Business Administration
- Director and Co-Founder of Massive Wisdom Group Pte Ltd (MWG)
- Formerly the Principal Consultant & Head of Innovation (November 2011 to June 2013) of
PDA Professional Development Associates Pte Ltd - He had championed projects in ITIL (IT Service Management), Cyber Security
Management, Red Hat Enterprise Linux, Networking, Microsoft Server and Data Center &
Virtualization (Cloud Computing)
Master of Business Administration
- Head of Marketing Communications and Customer Services at Busy Bees Asia.
- Former Senior Manager in Marketing Communications in the Public Libraries Service Division (PLS).
MSc in International Business
- Founder, CEO & Growth Marketer of StandOut Digital
- Remote Consulting for International Marketing & Operations for Global Summer & Winter Programs at Aventis.
- Digital Marketing Trainer & Guest Lecturer for Summer & Winter Programs.
- Exclusive Partner for B2B and Institutional Partnerships in the ASEAN
region.
Career
Upon completion of this Graduate Diploma, you would be able to have a chance to pursue a rewarding career as a (but not limited to):
- Agency Digital Lead
- E-commerce Manager
- Digital Marketing Manager
- Digital Marketing Strategist
- Marketing Manager
- Marketing Anaylst
- Social Media Marketing Manager
- SEO Manager
- SEM Specialist
Award
Upon successful completion of the programme, you will be awarded a Graduate Diploma in Digital Marketing and by Aventis School of Management.
Admission Criteria
At least 21 years old with a Degree in any discipline, or;
A Diploma in any course (minimum of 5 years relevant work experience), or;
Mature Candidates (at least 30 years old) with minimum 8 years of working experience.
Enquiries
If you have any questions, do not hesitate to contact us at 9125 7394.
Apply For This Programme
Download Brochure
Unlock Your Success | Download Brochure Today
Get more details about Programme Structure, Delivery Structure, Faculty, latest Course Syllabus, Career Opportunities, Course Fees Rebate & more.
Unlock Your Success | Download Brochure Below